Email classification (Inbox, Noise, Spam)

tocc.contact classifies every incoming email into one of three buckets:

Inbox — Legitimate customer inquiries, questions, requests, complaints, follow-ups. These are the emails that matter to your business.

Noise — Marketing newsletters, cold sales pitches, vendor outreach, recruiter emails, and other graymail. Not spam, but not a customer either. These are filtered out of your main inbox but kept visible for 30 days in case you want to review them.

Spam — Obvious junk: phishing attempts, bulk promotions, scams, SEO pitches. Spam is deleted automatically after 30 days.

Your inbox has separate tabs for each bucket. The Noise tab shows a count of today’s filtered items so you can quickly check if anything important was caught. The Spam tab has no badge — you rarely need to look at it.

If the AI classifies an email incorrectly, you can move it to the right bucket with one tap. Noise items show “Move to Inbox” and “Mark as Spam” buttons. Spam items show “Move to Inbox” and “Move to Noise” buttons. When you move an email to Inbox, the sender is automatically whitelisted so their future emails go straight through.

Your daily digest email also includes reclassification links for borderline items — click “Move to Inbox” right from the digest without visiting the dashboard.

tocc.contact learns from your corrections. When you reclassify an email, the system analyzes the pattern and may create a rule to handle similar emails automatically in the future. These rules are specific to your business — what’s noise for a jewelry store might be a lead for a marketing agency.

Classification rules are seeded automatically based on your business role during setup. For example, small businesses start with rules to filter cold SaaS pitches and recruiter outreach, while creators start with tighter rules since most inbound could be business-relevant.